We start by analysing the key factors for each business, both internally (inside the website) and externally. We begin with the business environment, competitors and target audience. We will design an ideal customer profile for each case, as well as the communication style that should be used for each social media platform.
Our team works to ensure that the SEO actions we carry out translate into an increase in your sales. In order to achieve this, we carry out exhaustive keyword research that allows us to select those searches that can generate the most conversions and the least competitive opportunities.
We have an effective team of copywriters who, based on their in-depth knowledge of your business, are able to create content that helps you rank for your chosen keywords and sell more of your product or service. It’s not just about generating content, it’s about finding both the relevance that will help improve your rankings and the persuasion that will help you convert better.
Each month you will receive a full report showing the evolution of the most relevant KPIs. With these reports that speak for themselves, you can see at a glance whether your marketing strategies are working. You will have relevant information to know what is going wrong or what are the next steps to take, and you will be able to define new goals for the following months. Throughout the whole process you will be accompanied and advised by our expert analysts, so that there are no misinterpretations that could lead to bad decisions.